Stadium Remodeling, New Player Intros, And Wiener Dog Races. The New Cleveland Browns Experience
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First off let's take issue with the fact that this moronic marketing guy is getting advice from Twitter???? Great hire Browns. As a marketing professional who started in research this just pisses me off! Anybody who knows anything about marketing research knows you do research using a representative sample. Twitter users do not mirror the population. They are younger and more likely NOT to be people who can afford to attend Browns games.
I like that they are trying but they surely seem misguided in their efforts. The change in music for one is ridiculous as Cleveland is a rock n' roll town so all music played should be rock n' roll. If somebody wants pop, rap or some other kind of crap music cheer for the Bengals instead.
A drum line? Really? Likely the all female drum line will not be hot or scantily clad so who cares.
Pyrotechnics could be cool if they are used for scores and not just introductions.
So HMMMM, Hot Chicks, Pyrotechnics, and new music it is obvious their sample is shit.
I agree with others though with just WIN and that would be a good start.
IDIOTS!
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My Browns Stadium has plastic beer bottles, piss troughs and AC/DC.
Alas, those are gone for good.
Just scors TDs.
That marketing plan works in 32 cities.
If you score TDs, you can replace Archie Griffin's nephew with a door knob and you will fill every seat and sell loads of shit.
It's the NFL. There's only 8 games. You don't need a marketing genius to fill seats like MLB, NBA etc. You need an exciting team.
Z
Zombo said:
My Browns Stadium has plastic beer bottles, piss troughs and AC/DC.
Alas, those are gone for good.
Just scors TDs.
That marketing plan works in 32 cities.
If you score TDs, you can replace Archie Griffin's nephew with a door knob and you will fill every seat and sell loads of shit.
It's the NFL. There's only 8 games. You don't need a marketing genius to fill seats like MLB, NBA etc. You need an exciting team.
Z
Amen Z. Wins= fans in seats. I don't know what planet Griffin lives on, but the reason fans won't EVER come inside the Stadium to Tailgate is simple math. You can buy a six pack + of Bud at the local carry out for what they charge for one beer inside. Or buy a whole package of dogs at Giant Eagle for the price of one inside. The only way that would ever fly is if they took a page out of the Kansas City Tailgate model. Tell the season ticket holders- you can buy a "Tailgate Pass" along with your season ticket. Unlimited food & beer before the game- and DON'T make it $1000 either.
BTW, you can still get a Bud- in an aluminum bottle no less- at Lucas Oil. Just tell the Refs not to make crap calls, and we promise not to throw them at you. Bottlegate was a long time ago.
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Can they Please, Please, PLEASE fix the water problem in the stadium.... Every year we go there, the kids want water and the crap comes out looking like watered down chocolate milk= nasty. Clean up the water supply and It'll make the kids happier.
buy the brats a bottled water, cheapskate
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Zombo said:
My Browns Stadium has plastic beer bottles, piss troughs and AC/DC.
Alas, those are gone for good.
Just scors TDs.
That marketing plan works in 32 cities.
If you score TDs, you can replace Archie Griffin's nephew with a door knob and you will fill every seat and sell loads of shit.
It's the NFL. There's only 8 games. You don't need a marketing genius to fill seats like MLB, NBA etc. You need an exciting team.
Z
Amen Z. Wins= fans in seats. I don't know what planet Griffin lives on, but the reason fans won't EVER come inside the Stadium to Tailgate is simple math. You can buy a six pack + of Bud at the local carry out for what they charge for one beer inside. Or buy a whole package of dogs at Giant Eagle for the price of one inside. The only way that would ever fly is if they took a page out of the Kansas City Tailgate model. Tell the season ticket holders- you can buy a "Tailgate Pass" along with your season ticket. Unlimited food & beer before the game- and DON'T make it $1000 either.
BTW, you can still get a Bud- in an aluminum bottle no less- at Lucas Oil. Just tell the Refs not to make crap calls, and we promise not to throw them at you. Bottlegate was a long time ago.
Amen Z. Wins= fans in seats. I don't know what planet Griffin lives on, but the reason fans won't EVER come inside the Stadium to Tailgate is simple math. You can buy a six pack + of Bud at the local carry out for what they charge for one beer inside. Or buy a whole package of dogs at Giant Eagle for the price of one inside. The only way that would ever fly is if they took a page out of the Kansas City Tailgate model. Tell the season ticket holders- you can buy a "Tailgate Pass" along with your season ticket. Unlimited food & beer before the game- and DON'T make it $1000 either.
BTW, you can still get a Bud- in an aluminum bottle no less- at Lucas Oil. Just tell the Refs not to make crap calls, and we promise not to throw them at you. Bottlegate was a long time ago.
Actually, thats a pretty good idea Larry...the tailgate pass. They could do this on the north side patio and bar. It might not be unlimited...but shoot, I could see buying a pass they punch out allowing 2 dogs and 3 beers for say $10. They would make money on that. Run it from 11-12:30 to get people inside the stadium early.
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Well, after reading this and other related threads about "improving the game-day experience", I have come
to the sad conclusion that at some unknown point I have officially become an old fart; unhip, uncool, and
grouchy as hell.
I have Wi-Fi at home. If I'm at the stadium, I don't plan on having my face buried in a smart phone, obsessively
checking my emails, my fantasy updates, updating my facebook status, tweeting whatever random thought that
happens to be walking through my mind at the moment or any other such idiocy. BTW, recently saw Tom Petty--
I look around and there are people everywhere talking on their phones. Who the hell are you people talking to?
And how the hell can you hear them over the heavily amplified music?
My point is that when I pay ridiculous money to see a concert or a game, along with paying $20 to blood-sucking thieves
to park my fucking car, I'm there to watch the event. Improving the video screens is acceptable. If I'm at a game, my wife and friends
know beyond all doubt that if their phones ring, it most definitely will not be me. I'm there for one reason--to see an aggressive
Browns team kick hell out of somebody. If you need Wi-Fi and a warm seat in order to enjoy a football game you should probably
stay home and watch from your living room.
End of rant. Thank you.
P.S. I'm fine with slutty cheerleaders. Preferably of 'The Replacements' ilk. Wiener dogs are O.K., too.
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This would add to my enjoyment
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First off let's take issue with the fact that this moronic marketing guy is getting advice from Twitter???? Great hire Browns. As a marketing professional who started in research this just pisses me off! Anybody who knows anything about marketing research knows you do research using a representative sample. Twitter users do not mirror the population. They are younger and more likely NOT to be people who can afford to attend Browns games.
I like that they are trying but they surely seem misguided in their efforts. The change in music for one is ridiculous as Cleveland is a rock n' roll town so all music played should be rock n' roll. If somebody wants pop, rap or some other kind of crap music cheer for the Bengals instead.
A drum line? Really? Likely the all female drum line will not be hot or scantily clad so who cares.
Pyrotechnics could be cool if they are used for scores and not just introductions.
So HMMMM, Hot Chicks, Pyrotechnics, and new music it is obvious their sample is shit.
I agree with others though with just WIN and that would be a good start.
IDIOTS!
First off let's take issue with the fact that this moronic marketing guy is getting advice from Twitter???? Great hire Browns. As a marketing professional who started in research this just pisses me off! Anybody who knows anything about marketing research knows you do research using a representative sample. Twitter users do not mirror the population. They are younger and more likely NOT to be people who can afford to attend Browns games.
I like that they are trying but they surely seem misguided in their efforts. The change in music for one is ridiculous as Cleveland is a rock n' roll town so all music played should be rock n' roll. If somebody wants pop, rap or some other kind of crap music cheer for the Bengals instead.
A drum line? Really? Likely the all female drum line will not be hot or scantily clad so who cares.
Pyrotechnics could be cool if they are used for scores and not just introductions.
So HMMMM, Hot Chicks, Pyrotechnics, and new music it is obvious their sample is shit.
I agree with others though with just WIN and that would be a good start.
IDIOTS!
How if you were a "marketing professional" not see the point of the Twitter poll? I mean hell you answered your own question.. All these activities appealed to young kids through young adults. This whole marketing effort is to get families to games, obviously. No grown man would care about pyro works or dogs. Twitter is just as good as anything else anymore to get demographic information.
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Zombo said:
My Browns Stadium has plastic beer bottles, piss troughs and AC/DC.
Alas, those are gone for good.
Just scors TDs.
That marketing plan works in 32 cities.
If you score TDs, you can replace Archie Griffin's nephew with a door knob and you will fill every seat and sell loads of shit.
It's the NFL. There's only 8 games. You don't need a marketing genius to fill seats like MLB, NBA etc. You need an exciting team.
Z
Amen Z. Wins= fans in seats. I don't know what planet Griffin lives on, but the reason fans won't EVER come inside the Stadium to Tailgate is simple math. You can buy a six pack + of Bud at the local carry out for what they charge for one beer inside. Or buy a whole package of dogs at Giant Eagle for the price of one inside. The only way that would ever fly is if they took a page out of the Kansas City Tailgate model. Tell the season ticket holders- you can buy a "Tailgate Pass" along with your season ticket. Unlimited food & beer before the game- and DON'T make it $1000 either.
BTW, you can still get a Bud- in an aluminum bottle no less- at Lucas Oil. Just tell the Refs not to make crap calls, and we promise not to throw them at you. Bottlegate was a long time ago.
Amen Z. Wins= fans in seats. I don't know what planet Griffin lives on, but the reason fans won't EVER come inside the Stadium to Tailgate is simple math. You can buy a six pack + of Bud at the local carry out for what they charge for one beer inside. Or buy a whole package of dogs at Giant Eagle for the price of one inside. The only way that would ever fly is if they took a page out of the Kansas City Tailgate model. Tell the season ticket holders- you can buy a "Tailgate Pass" along with your season ticket. Unlimited food & beer before the game- and DON'T make it $1000 either.
BTW, you can still get a Bud- in an aluminum bottle no less- at Lucas Oil. Just tell the Refs not to make crap calls, and we promise not to throw them at you. Bottlegate was a long time ago.
Who would ever want to buy and drink Budweiser beer anyway? At the tailgate you can bring some decent microbrew beer, like your Great Lakes or Hoppin' Frog. Or Guinness. Or if you don't tailgate, go to the Hard Rock for the brunch before the game....all you can eat for about the price of two stadium hot dogs. If you get hungry during the game then you didn't eat enough at the brunch.
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First off let's take issue with the fact that this moronic marketing guy is getting advice from Twitter???? Great hire Browns. As a marketing professional who started in research this just pisses me off! Anybody who knows anything about marketing research knows you do research using a representative sample. Twitter users do not mirror the population. They are younger and more likely NOT to be people who can afford to attend Browns games.
I like that they are trying but they surely seem misguided in their efforts. The change in music for one is ridiculous as Cleveland is a rock n' roll town so all music played should be rock n' roll. If somebody wants pop, rap or some other kind of crap music cheer for the Bengals instead.
A drum line? Really? Likely the all female drum line will not be hot or scantily clad so who cares.
Pyrotechnics could be cool if they are used for scores and not just introductions.
So HMMMM, Hot Chicks, Pyrotechnics, and new music it is obvious their sample is shit.
I agree with others though with just WIN and that would be a good start.
IDIOTS!
How if you were a "marketing professional" not see the point of the Twitter poll? I mean hell you answered your own question.. All these activities appealed to young kids through young adults. This whole marketing effort is to get families to games, obviously. No grown man would care about pyro works or dogs. Twitter is just as good as anything else anymore to get demographic information.
How if you were a "marketing professional" not see the point of the Twitter poll? I mean hell you answered your own question.. All these activities appealed to young kids through young adults. This whole marketing effort is to get families to games, obviously. No grown man would care about pyro works or dogs. Twitter is just as good as anything else anymore to get demographic information.
I don't know why they would cater to bringing families to games.....or, actually, I do. If you bring your snot nosed brats, they will want you to buy them hot dogs, pop, souvenirs etc. etc. If just an adult male goes to a game they are far more likely to be like me: they will do their eating and drinking before the game at a tailgate. They ain't gonna buy no souvenirs because they will have already bought their gear at a far more discounted price than they sell them at in the stadium.
Men will spend money on their wives and kids that they won't spend on themselves. That is why I never brought my wife and kids (that and my wife hates football, my son doesn't care for team sports...he is into hiking and kayaking etc. My daughter might like it, but not enough to spend a day with her old man).
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bleachereport list of best stadium experiences. For what that's worth:
http://bleacherreport.com/articles/728416-power-ranking-all-32-nfl-stadiums-by-gameday-experience
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And here is another link....the Browns Stadium ranked 28th in "team atmosphere" among the 32 teams......but get this: the reason was because Browns Stadium is considered one of the most hostile toward opposing teams fans.
I would say that is that is a reason to rank the Browns stadium as low in team atmosphere then Hallefuckinglujah.
http://sportsillustrated.cnn.com/football/nfl/specials/fansurvey/2008/stadium.html#browns
The top 4 "most hostile" fans:
1. Eagles
2. Raiders
3. Jets
4. Browns
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First off let's take issue with the fact that this moronic marketing guy is getting advice from Twitter???? Great hire Browns. As a marketing professional who started in research this just pisses me off! Anybody who knows anything about marketing research knows you do research using a representative sample. Twitter users do not mirror the population. They are younger and more likely NOT to be people who can afford to attend Browns games.
I like that they are trying but they surely seem misguided in their efforts. The change in music for one is ridiculous as Cleveland is a rock n' roll town so all music played should be rock n' roll. If somebody wants pop, rap or some other kind of crap music cheer for the Bengals instead.
A drum line? Really? Likely the all female drum line will not be hot or scantily clad so who cares.
Pyrotechnics could be cool if they are used for scores and not just introductions.
So HMMMM, Hot Chicks, Pyrotechnics, and new music it is obvious their sample is shit.
I agree with others though with just WIN and that would be a good start.
IDIOTS!
How if you were a "marketing professional" not see the point of the Twitter poll? I mean hell you answered your own question.. All these activities appealed to young kids through young adults. This whole marketing effort is to get families to games, obviously. No grown man would care about pyro works or dogs. Twitter is just as good as anything else anymore to get demographic information.
How if you were a "marketing professional" not see the point of the Twitter poll? I mean hell you answered your own question.. All these activities appealed to young kids through young adults. This whole marketing effort is to get families to games, obviously. No grown man would care about pyro works or dogs. Twitter is just as good as anything else anymore to get demographic information.
twittering is for twats.
why not just go to starbucks on sunday while the game is being played and 'twit' away?
what a country of fags this has become.
thanks technology for bullshit like twitter and facebook. i like to keep updated on when kim kardashian takes it up the ass.
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twitter this, facebook that. Bunch of fag bitches.
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And here is another link....the Browns Stadium ranked 28th in "team atmosphere" among the 32 teams......but get this: the reason was because Browns Stadium is considered one of the most hostile toward opposing teams fans.
I would say that is that is a reason to rank the Browns stadium as low in team atmosphere then Hallefuckinglujah.
http://sportsillustrated.cnn.com/football/nfl/specials/fansurvey/2008/stadium.html#browns
The top 4 "most hostile" fans:
1. Eagles
2. Raiders
3. Jets
4. Browns
And here is another link....the Browns Stadium ranked 28th in "team atmosphere" among the 32 teams......but get this: the reason was because Browns Stadium is considered one of the most hostile toward opposing teams fans.
I would say that is that is a reason to rank the Browns stadium as low in team atmosphere then Hallefuckinglujah.
http://sportsillustrated.cnn.com/football/nfl/specials/fansurvey/2008/stadium.html#browns
The top 4 "most hostile" fans:
1. Eagles
2. Raiders
3. Jets
4. Browns
We simply disagree. I think it is horrile the way some fans act. This is America. You can root for any team you wish. These people come to YOUR town to spend money.
Quit acting like assholes is my attitude.
You are a friend.....but saying we should promote a hostile enviornment towards other fans goes againt my grain.
It's not their fault our team usually sucks and they are walking away happy and we aren't.
If I owned the Browns I would pay undercover cops to walk around in the opposing teams jersey. If assulted, you understand what happens next....the asshole is thrown in the clink and faces a trial date. Walk them through the Muni lot...around the grounds of the stadium before and after games.
Soon enough, the idiots won't know if it is a fan they can outnumber or a cop they just tossed a beer towards.
FUCK THEM is my attitude.
If everybody had like minds, we would never learn. -
And here is another link....the Browns Stadium ranked 28th in "team atmosphere" among the 32 teams......but get this: the reason was because Browns Stadium is considered one of the most hostile toward opposing teams fans.
I would say that is that is a reason to rank the Browns stadium as low in team atmosphere then Hallefuckinglujah.
http://sportsillustrated.cnn.com/football/nfl/specials/fansurvey/2008/stadium.html#browns
The top 4 "most hostile" fans:
1. Eagles
2. Raiders
3. Jets
4. Browns
We simply disagree. I think it is horrile the way some fans act. This is America. You can root for any team you wish. These people come to YOUR town to spend money.
Quit acting like assholes is my attitude.
You are a friend.....but saying we should promote a hostile enviornment towards other fans goes againt my grain.
It's not their fault our team usually sucks and they are walking away happy and we aren't.
If I owned the Browns I would pay undercover cops to walk around in the opposing teams jersey. If assulted, you understand what happens next....the asshole is thrown in the clink and faces a trial date. Walk them through the Muni lot...around the grounds of the stadium before and after games.
Soon enough, the idiots won't know if it is a fan they can outnumber or a cop they just tossed a beer towards.
FUCK THEM is my attitude.
FUCK THEM is my attitude.
i totally agree. the days of hooliganism at american sports stadium should have been long gone decades ago.
there was a tragic story here about a year ago where a couple of guys wearing rangers hockey jerseys were outside some famous philly cheese steak stand (of course in philly) after a hockey game and got jumped by like 5 guys in flyer jerseys and pummeled half to death. one WAS an off-duty NYC cop who got beat. and believe me both police forces from both cities put forth a monumental manhunt for the scumbags.
they haven't found the guys yet but what was funny (not really) was people stood around and video taped the whole thing on their smart phones. let's see: go help the guys or scream "here come the cops" or stand by and watch someone get kicked in the head 50 times and film it to post on youfaggintube? hmmm.
like i said in my previous post. what a bunch of pussy faggots this country has bred. mob mentality. if one of these assholes was by himself i guaranfuckingtee you he wouldn't have said or did anything.
anybody like that or condones that shit should be hit by a speeding 18 wheeler. then we can pay some schlub to mop the waste of humanity off the fucking street or wash him into the sewer. -
How if you were a "marketing professional" not see the point of the Twitter poll? I mean hell you answered your own question.. All these activities appealed to young kids through young adults. This whole marketing effort is to get families to games, obviously. No grown man would care about pyro works or dogs. Twitter is just as good as anything else anymore to get demographic information.
twittering is for twats.
why not just go to starbucks on sunday while the game is being played and 'twit' away?
what a country of fags this has become.
thanks technology for bullshit like twitter and facebook. i like to keep updated on when kim kardashian takes it up the ass.
twittering is for twats.
why not just go to starbucks on sunday while the game is being played and 'twit' away?
what a country of fags this has become.
thanks technology for bullshit like twitter and facebook. i like to keep updated on when kim kardashian takes it up the ass.
I'm not crazy about it either but as a marketer if you don't use facebook or Twitter you're just dumb. It's arguably the best metric for the young adult audience out there. I work at a university and our strong social media prescence gets us butts in the seats aka money to spend.
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How if you were a "marketing professional" not see the point of the Twitter poll? I mean hell you answered your own question.. All these activities appealed to young kids through young adults. This whole marketing effort is to get families to games, obviously. No grown man would care about pyro works or dogs. Twitter is just as good as anything else anymore to get demographic information.
I don't know why they would cater to bringing families to games.....or, actually, I do. If you bring your snot nosed brats, they will want you to buy them hot dogs, pop, souvenirs etc. etc. If just an adult male goes to a game they are far more likely to be like me: they will do their eating and drinking before the game at a tailgate. They ain't gonna buy no souvenirs because they will have already bought their gear at a far more discounted price than they sell them at in the stadium.
Men will spend money on their wives and kids that they won't spend on themselves. That is why I never brought my wife and kids (that and my wife hates football, my son doesn't care for team sports...he is into hiking and kayaking etc. My daughter might like it, but not enough to spend a day with her old man).
I don't know why they would cater to bringing families to games.....or, actually, I do. If you bring your snot nosed brats, they will want you to buy them hot dogs, pop, souvenirs etc. etc. If just an adult male goes to a game they are far more likely to be like me: they will do their eating and drinking before the game at a tailgate. They ain't gonna buy no souvenirs because they will have already bought their gear at a far more discounted price than they sell them at in the stadium.
...Bingo. I haven't been to many Browns game but also most places to face painting, balloons etc. Say what you will but it's smart business.
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twittering is for twats.
why not just go to starbucks on sunday while the game is being played and 'twit' away?
what a country of fags this has become.
thanks technology for bullshit like twitter and facebook. i like to keep updated on when kim kardashian takes it up the ass.
I'm not crazy about it either but as a marketer if you don't use facebook or Twitter you're just dumb. It's arguably the best metric for the young adult audience out there. I work at a university and our strong social media prescence gets us butts in the seats aka money to spend.
I'm not crazy about it either but as a marketer if you don't use facebook or Twitter you're just dumb. It's arguably the best metric for the young adult audience out there. I work at a university and our strong social media prescence gets us butts in the seats aka money to spend.
yes, you are correct and it pains me to say it.
i'm now retired from an industry that doesn't need 'like us' from facebook or 'follow us' on twitter, they are the ones that take all your polls average them out and depending what market they are going after decide how to sell your product.
now i do my own graphics and printing as a hobby to keep me busy and from not going insane. but damned if every wholesale distributor or online store i buy supplies from doesn't somehow have a 'find us on facebook and like us' banner.
really? who's counting? yep some intern at young & rubicam is. back in the day we actually sent people out with pen and paper to ask them ?'s. i guess it's easier this way for that age bracket to gleen their tastes and styles etc. but if they want get info from a guy like me, it ain't coming from twitter or facebook. you gotta catch me at the right time on the street and have something to offer in return for my opinion.
like a cocktail at the nearest blarney stone will do.
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Am I wrong, or is that stuff on the Browns from years and years ago? This belligerent acting out towards fans of
other teams, ...for NO good reason.... is bs. That isn't part of the idea of going to see a game. I agree with 'Peen...
And, There's a difference between "Pittsburg SUCKS", and telling a trouble-making squeeler fan to go to hell,
and drunkenly trying to bean innocent fans of other teams with batteries, and starting fights, and throwing beer.
Yep. Lock them up. "Hostile" doesn't have to mean "violent and/or seriously trouble-making".
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Am I wrong, or is that stuff on the Browns from years and years ago? This belligerent acting out towards fans of
other teams, ...for NO good reason.... is bs. That isn't part of the idea of going to see a game. I agree with 'Peen...
And, There's a difference between "Pittsburg SUCKS", and telling a trouble-making squeeler fan to go to hell,
and drunkenly trying to bean innocent fans of other teams with batteries, and starting fights, and throwing beer.
Yep. Lock them up. "Hostile" doesn't have to mean "violent and/or seriously trouble-making".
Am I wrong, or is that stuff on the Browns from years and years ago? This belligerent acting out towards fans of
other teams, ...for NO good reason.... is bs. That isn't part of the idea of going to see a game. I agree with 'Peen...
And, There's a difference between "Pittsburg SUCKS", and telling a trouble-making squeeler fan to go to hell,
and drunkenly trying to bean innocent fans of other teams with batteries, and starting fights, and throwing beer.
Yep. Lock them up. "Hostile" doesn't have to mean "violent and/or seriously trouble-making".
yes.
the security at any american sporting event must be ten-fold of what it was in the 80's.
if someone is making an ass of themselves on either side of either team, it's easy enough to just get the attention of security and get the bum(s) outta there.
just cuz a guy spends $300 for two tickets in a good section does not give him/her the right to ruin the sunday experience for those within shouting distance. and if they're season ticket holders revoke their seats with no refund.
see ya!
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